The Challenge

Two local Santa Rosa, CA moms fulfilled their dream by writing a charming how-to book on surviving your romantic life after children. Because the are self-published, they needed a real platform to build a brand. Our mission was to generate interest in this project through PR & Marketing Campaign. 


We created an interactive well-optimized website and used social media strategies to start a real & newsworthy conversation. This included: branding & brand collateral, website development & promotion, media coaching, pitches to media outlets, and press releases. We also established an aggressive speaking schedule for the ladies to personally meet and build an audience.


Parents find a safe and encouraging home to get support, share ideas & struggles, and find relief from feeling alone.



  • B-Every Baby Magazine
  • I’m Pregnant Magazine
  • More Magazine
  • Mothering Magazine
  • North Bay Bohemian
  • Notebook Magazine
  • Parents Magazine
  • Press Democrat Newspaper
  • San Francisco Chronicle
  • Twins Magazine
  • Every Woman Magazine


Radio Interviews

  • KZST (North Bay)
  • KJZY (North Bay)
  • KRCB (North Bay)
  • KMHX (North Bay)
  • KGO (Bay Area)



  • TV Channel 50 North Bay
  • KRON 4 San Francisco Bay Area
  • NBC 11 San Jose, CA
  • Univision Channel 14 Bay Area
  • CBS News 5 San Francisco Bay Area


Website Media (live chats, book sales, web-interviews)

  • Best baby


Speaking Engagements/Readings

  • Santa Rosa Mother’s Club
  • Major Bay Area Libraries
  • Marin Mother’s Club
  • Barnes and Noble Bookstore
  • Copperfield’s Bookstore
  • Borders Bookstore
  • National Organization of Twins Santa Rosa, CA
  • Major Bay Area Library placement